The client contacted us with various preconceptions that their team thought could solve the issue of data security and privacy. By utilizing a human-centered design approach, we were able to identify the user’s requirements, pain points and ideate to lead to a better design solution.
theme and
subject
the problem
Crowd knowledge to find solutions
Redefinitions problems and the users
Pathways, potential solutions & recommendations
Next steps
Starting
point
Assumptions mapping
My online data is not secure / sending or
receiving files
receiving files
There’s no way to secure it / now
Need a trustworthy tech solution to help me
securing my data / protect my privacy
securing my data / protect my privacy
We did 2 discovery stages,
Qualitative and Quantitative,
to refine the problem
Qualitative and Quantitative,
to refine the problem